Stephanomeria exigua

Stephanomeria exigua, the small wirelettuce, is a perennial or biennial plant native to the western United States. It is thought to be the parent species of Stephanomeria malheurensis (Malheur wirelettuce), an endangered plant species found only in southern Oregon. It generally blooms from mid-spring to late summer and produces small, light pink or light purple blooms....read more on Wikipedia.