Vittadinia gracilis

Vittadinia gracilis, known by the common name woolly New Holland daisy, is a perennial shrub mostly seen in the southern parts of Australia. It is a member of the family Asteraceae. A small plant, 10 to 40 cm high with erect stems. Leaves are flat or folded on the centre, linear to narrow lanceolate or spathulate, 10 to 40 mm long, 2 to 7 mm wide. Stems form annually from a woody base with a coating of dense, fine white hairs, less often seen on the leaves. The specific epithet gracilis is derived from the Latin adjective gracilis ("slender", "thin", or "graceful")....read more on Wikipedia.