Cyathodes glauca

Cyathodes glauca, the purple cheeseberry, is a woody shrub or small tree common in Tasmania, Australia. It belongs to the heath family, Ericaceae. 'Heath' refers to open, shrub-like communities, which survive on well-drained and poor quality soils. The genus name Cyathodes is in reference to the flower, describing it as 'cup-shaped'. The specific epithet glauca is 'glaucous', which means bluish-grey or green, referring to the distinguishable, lighter colour on the underside of the leaves....read more on Wikipedia.