Verticordia plumosa

Verticordia plumosa, commonly known as plumed featherflower, is a flowering plant in the myrtle family, Myrtaceae and is endemic to the south-west of Western Australia. It was the first species in the genus to be described, although initially given the name Chamelaucium plumosum. It is a shrub with linear leaves and rounded groups of scented pink, mauve or white flowers. Two varieties of this species have been declared as being "threatened"....read more on Wikipedia.